Gracin Johnson


Address: 1661 Ursa Major Drive, Myrtle Beach, South Carolina 29575; (864) 814-9917


EDUCATIONAL BACKGROUND                                                                      

Clemson University, Clemson, SC  

December 2016                                                                   

Bachelor of Arts Political Science

Bachelor of Arts Communications


Content Marketer at LHWH Advertising and Public Relations, Myrtle Beach SC  

January 2017- Present                                                  

  • Create and maintain social media platforms for LHWH: developed strategy, content and campaigns to increase followers

  • Increased LHWH’s social media engagement by 35% in one month

  • Create and help maintain social media for Family Kingdom

  • Increased Family Kingdom’s Instagram engagement from 0 to 480 in two weeks

  • Aid in media outreach and follow-ups regarding client events and happenings

  • Help create and edit press releases and media alerts for numerous clients

Clemson Football Assistant, Clemson SC                                              

August 2014- December 2016  

Assistant to Coach Brad Scott, Assistant Football Athletic Director

  • Communicated with fans and media to promote upcoming events, games, outings, etc.

  • Helped direct events including Fan Day, Youth Day, Junior Day and several summer camps

  • Conducted athletes’ parent/family outreach to help ease concerns and answer questions

  • Communicated with recruits regarding events and documentation deadlines

  • Facilitated in game day proceedings

Communication Manager and Sales Associate at Watson Furniture, Chesnee SC     

Summer 2014

  • Focused and developed technological advancements and uniform organization across store locations

  • Worked with customer relations via social media outlets

  • Communicated with customers daily regarding sales and delivery services


Communication Intern at Grace Church, Greenville SC                                    

Summer 2016

  • Helped manage church-wide and multicampus blog and social media pages

  • Wrote and published sermon recaps

  • Aided in maintaining church-wide communication: bulletins, brochures and new series announcements

Communication and Press Intern at US Senator Tim Scott’s office, Charleston SC and Washington DC            

Summer 2015- 2016

  • Coordinated with media and campaign offices for events including Presidential Town Halls, speaking engagements and student rallies

  • Worked with communication team to ensure efficiency and structure throughout the office, staff and volunteers.

  • Updated and managed social media sites

  • Aided in media response and outreach

  • Reviewed local and regional media reports for mentions and helped create staff-wide newsletters

  • Communicated political stances to constituents

  • Improved consistency throughout offices to ensure involvement in current district happenings and events

Intern at US Congressman Jeff Duncan’s office, Anderson SC                    

Summer 2015

  • Updated and managed social media

  • Wrote condolences and casework update letters

  • Corresponded with local media regarding political views and responses

Writer at The Odyssey Online, Clemson SC

Winter 2015- Summer 2016

  • Published several articles that received over a thousand social media shares

  • Featured on Fox Carolina for an article written about small business’ impacts on economy


  • Adobe Suite (Photoshop, Illustrator, Lightroom and InDesign)

  • Microsoft Office (Word, Excel, PowerPoint)

  • Google (Documents, Sheets, Drive)

  • Google Local SEO ( My Business listings)

  • Social Media Management (Hootsuite and Rival IQ)

  • Public Relations (Constant Contact)